And Little Black Book takes up the story : Creative Equals talks to Creative Circle
Changing The Ratio: Why We Still Have a Long Way to Go in Achieving Gender Equality – Little Black Book
Creative Equals want to change the ratio, creating more pathways to success for female talent. From hiring, to mentoring within agencies, Creative Equals are encouraging the industry to be proactive about making change and engage with their charter, in the hope that affiliated companies will become the industry standard for fairness and equality.
Creative Circle CEO Jeremy Green recently stated that it’s time for the industry to nurture and invest in the next generation. We need to identify talent and ensure that the correct pathways are in place to allow for potential to be fulfilled as people rise up through the industry. Let’s start with changing the ratio.