Can brands play a role in preventing the race riots? Yes!

Level up your career this autumn with
Creative Equals Business Leaders 2024

Creative Equals Business Leaders, the leadership training programme for women and gender non-conforming people working in the marketing and creative industries, is back!

Since our launch in 2018, we’ve empowered over 100 leaders with the essential skills and network needed to succeed. As we embark on our sixth year, we are thrilled to announce the next programme starting this October 2024.

Here is what some of our recent alumni had to say about the six month program:

“The rocket fuel every ambitious woman deserves to supercharge their goals, clarify their priorities, and step forward into their rightful spotlight, surrounded by an inspiring cohort cheering on your every move.”
Hayley Sivner, Head of Strategy, TBWA Manchester

"Creative Equals Business is not like other management training courses. It's focused, honest, and empowering; backed by a team of inspirational advertising heavyweights who understand the challenges of being an aspiring female leader." 
Aileen Rushton, Group Head of Creative, STV

The ideal candidates are emerging leaders at creative agencies, media agencies, brands, media owners, production companies, and more within the marketing and creative sector. The deadline for applications is 11th September 2024 - level up your career this autumn.


A 'what now?' on the recent UK riots 

For those in the UK who experienced racism, Islamophobia and Xenophobia, there is a fear the recent riots are still with us, seen in Scotland this past weekend.

Together, we can work harder to dismantle the systemic racism that has spilled out onto our streets. 

‘Doing the work’ is why Creative Equals exists in our sphere of influence. Our goal is to embed diversity, equity and inclusion in the day-to-day processes people work within to make lasting change. 

By doing this, we make a more inclusive workplace where everyone feels a sense of belonging and their contributions are valued to make powerful work. We exist to build brands to have an outsized, positive impact and create an inclusive industry we can all be proud of.

So, what now?

  • Apply the Online Safety Act: invest in platforms that uphold basic human rights. 

  • Fund high-quality journalism: support pluralistic, independent media and quality journalism, like the Financial Times (we love their new campaign). It is kryptonite to disinformation.

  • Invest in local news outlets from diverse communities. Use your media £££ to enable diverse perspectives to thrive in media.

  • Conduct a media review: look at where and how you're funding quality journalism. 

  • Double down on representation: brands drive social inclusion and cohesion. We can have the power to create stories that unite us all. 


Did DE&I smash it at Cannes Lion? 

Yes, we've done the analysis. More than 60% of awarded Grand Prix went to work championing a range of topics from social economic inclusion to sexual harassment and championing independent journalism. We have the results.

If you'd like a FREE list of the winners and where DE&I came in, just drop us a line. 


'Free to be me': Is the industry doing enough 
for British South Asians?

South Asian Heritage Month was set up in 2019 and has been observed annually from 17th July - 18th August since.  Our team members Aishwarya Tardalkar and Ishani Rege have reflected on this year's theme "Free to be Me", including tips for brands on how to approach authentic inclusion year round, not just during the month of August. 


Creative Equals is growing!

We are thrilled to grow the team by welcoming  Ginevra "Gigi" Pamphili to Creative Equals as an inclusion consultant. An experienced Account and Project Manager, she's led DEI-focused initiatives for global clients like Nike, Disney and Diageo. With a background in cultural policy, she specialises in DEI training, supplier diversity, and inclusive marketing. She says: "I look forward to supporting my clients and colleagues in creating an impact in the field of DEI & inclusive marketing."

Welcome to the team, Gigi!


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INVITE: could inclusion drive effectiveness?

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‘Free to be me’: Is the Marketing Industry doing enough for British South Asians?