Why we're not talking this IWD (well, much)
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The number of female creative directors, according to our Equality Standard data crunched by Ozoda Muminova, founder of The Good Insight, tells us the numbers are at 17%, up from 12-14%.
There's a lonnng way to go to parity, which is why we are excited to partner with Campaign for the 4th year to find the next 30 female future leaders. We want designers, art directors, copywriters, creative technologists, creative directors and UXers who are crushing their day jobs.
Why this list matters:
Creative women are less likely to be in line management
positions, where 75% have a male line managerOnly 4% of creatives are women from multicultural backgrounds
28% of creative women have experienced inappropriate behaviour over the last year
Multicultural creative women are 20% less likely to have had access to a significant project
What now? Create safe work cultures so women can thrive, make sure there is equal opportunity, take bias out of career progression structures and deeply understand the impact of tokenism and intersectionality.
Closing date March 10
CreativeComeback: we are ON
No talking, just the walk (Adah Parris in her astro leggings). Our CreativeComeback team, lead by Emma Murphy and Catriona Rainey, kicked off last Monday, in partnership with Diageo and Facebook.
One of the key barriers for returners of all genders is flexible working. One in two workers say this is a priority when considering a future role. That's why we partnered on a gender pay gap discussion at the Government Equalities Office webinar (free to watch - it's a game-changer with insightful takeaways for your company) with Diageo and Nick Farnhill, a new dad, CEO of Publicis London.
With CreativeComeback London launching this week, we're counting down to our NYC chapter, starting March 23, with new stateside partners Adobe. Does your New York office want to help the next [re]generation of talent? Get in touch with Stephanie Matthews, our Partnerships Director.
Our ALL-TIME favourite #EachForEqual project
Here's why we're loving this. 'Lost Time' is designed to ignite conversation around the gender pay gap. This year, the gap stands at 17.3% meaning women work for free for 63 days a year. Alice Murray and Lauren Priestly have created a large-format limited-edition print to spotlight the issue – with every last penny of the profits going towards organisations empowering female creatives. Buy two prints and they'll send one directly to your boss (of all genders) with an anonymous note. Profits to non-profits making real change (including us!).
Nothing to see here... just two legends at Accelerate
Last week we kicked off the beginning of our Accelerate, Multicultural leadership programme, at Havas London.
Wow. This duo bought the house down.
We had AJ Odudu, TV presenter and badass speak with Lydia Amoah, our Learning and Cross-Cultural Director. She spoke candidly about the challenges of her Blackburn upbringing, her Nigerian heritage and how she has blazed a path to fame. A recent Carnegie Trust report shows how young people from multicultural backgrounds are more likely to be in unstable employment than their white peers. Read here.
Here's to #EachForEqual
Love, The Creative Equals Team